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Home arrow Auto component arrow Bosch Auto Aftermarket targets Rs 3,000 crore revenue in next 3 years
Bosch Auto Aftermarket targets Rs 3,000 crore revenue in next 3 years Print E-mail
Written by Ganesh   
Tuesday, 29 November 2011
New Delhi: The Automotive Aftermarket Division at Bosch Limited, India is targeting a turnover of over Rs 3,000-crore in the next three years. The company expects to close the current fiscal with a turnover of about Rs 2,000 crore. It will also invest Rs 200 crore to Rs 250 crore in the next three years to expand the aftermarket business (A part of the Rs 2,500-crore investment till 2013).

The division inaugurated its second Technical Training Centre in India, located in New Delhi and built with an investment of 30 million rupees in association with DEG Germany.

It will impart training to aspiring engineers, technicians, employees and customers thus enhancing their level of technical competence on emerging automotive technology and service to global standards.

S. Muralidharan, Vice President - Automotive Aftermarket, Bosch Limited said “We are witnessing a lot of change. The automotive industry has graduated from classic Ambassadors to ABS induced high performance cars, from carburetors systems to Electronic fuel injection systems and conventional mechanical braking to electronically controlled braking. Emissions norms have become more stringent and there is greater focus on safe and economical driving resulting in a shift from conventional mechanical systems to modern electronic systems. This shift has lead to increased demand for automotive diagnostics. The industry at present however doesn’t possess adequate skilled manpower to cater to this increasing demand. It is anticipated that meeting this demand would require a trained workforce of 2.5 million technicians and mechanics by 2025. As industry leaders we are attempting to bridge this gap. We intend to transform technicians into knowledge workers by equipping them with skills and confidence needed for automotive service, diagnostic interrogation and resolution.”

With a capacity of training 50 people at once, this centre offers 70 specialised training modules for different skill sets like Car Service, Electrical module service, Vehicle maintenance and systems, Workshop & Test Equipment applications, Diesel Fuel Injection Equipment, etc.. It also offers specific modules for students, technicians, customers, trainers, new and old employees, sales/ service personnel, etc thereby providing a balanced mix of classroom training, practical demonstration and hands on experience of working on automotive technology on actual vehicles in a state of the art practical automotive lab equipped with world class diagnostics and test equipment.

For example the ESI (tronic) software by Bosch meant for Vehicle diagnosis with active trouble shooting can be used for over 60,000 cars worldwide. In a nutshell, training modules of this centre will provide trainees with exposure to training tools, techniques and technical knowledge that have been adopted from best international practices across 60 countries that Bosch is present in. On completion of training, candidates would be awarded a certificate from Bosch Automotive Aftermarket.

The Automotive Aftermarket Division at Bosch Limited, India is based in Bangalore and is responsible for all aftermarket operations in India and SAARC countries. The Division has about 5000 outlets in India, spread across 1000 cities and towns, catering to more than 10000 parts, to ensure widespread availability of both products and after sales services. The product range in the Automotive Aftermarket in India is the largest under one brand, which finds extensive applications in 2 & 3 wheelers, Cars, MUVs, LCVs, HCVs, Buses, Tractors, Railways, Off-road applications and stationary engines.

The Division also manages about 1000 Bosch Diesel Service Workshop Centres and more than 500 Bosch Car Service outlets in India.

The products marketed by the Aftermarkets Division include Diesel and Gasoline Fuel Injection components, Starter Motors, Alternators, Spark Plugs, Filters, Automotive Batteries, Horns, Halogen Bulbs, 2 & 3 wheeler clutch plates & pressure plates, Calibration Test benches and Testers, Diagnostic tools, Engine and Emission Analysers and Automotive software.

Last Updated ( Wednesday, 30 November 2011 )
 
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