Advance Auto Parts India, a leading automotive aftermarket parts provider, has launched a new Innovation Hub at its India Innovation Center in Hyderabad. The facility, part of the company’s global capability center (GCC), aims to enhance operations supporting its North American business.
The Innovation Hub is designed to provide a collaborative environment focused on developing solutions across IT, digital services, finance, and human resources. The company has stated that the hub will enable teams to work on end-to-end solutions for supply chain optimization, store operations, and customer engagement.
The inauguration was attended by company executives Kristen Soler, Bruce Starnes, III, and Aaron Surasky. The event marked the hub’s official launch as part of the company’s broader strategy to strengthen its global operational capabilities.
Advance Auto Parts India initially entered the Indian market in 2022, establishing its GCC in Hyderabad. The facility spans 65,000 square feet and currently employs over 800 staff, alongside 200 partner resources. The new Innovation Hub is expected to play a key role in advancing the company’s technological and operational initiatives.