Arun Mammen, Vice Chairman and Managing Director of MRF Ltd, has been elected as the Chairman of the Automotive Tyre Manufacturers’ Association (ATMA), the industry body representing India’s tyre manufacturing sector. Hiroshi Yoshizane, Managing Director of Bridgestone India, has been appointed as Vice Chairman.
ATMA, which marks its 50th anniversary in 2025, represents India’s automotive tyre industry, valued at approximately USD 11 billion. Its membership includes six major manufacturers—Apollo, Bridgestone India, Ceat, Goodyear India, JK Tyre, and MRF—who collectively account for over 90% of tyre production in the country.
Mammen stated that his focus as Chairman will include expanding ATMA’s membership and advocating for policy measures to enhance the industry’s competitiveness. He also emphasized the role of technology in aligning domestic production with global standards.
Sustainability initiatives remain a priority for the sector, with efforts underway to integrate regenerative and recycled raw materials, adopt green energy solutions, and reduce water consumption in manufacturing processes. Additionally, Mammen highlighted the INROAD Project, an industry-led initiative aimed at developing 200,000 hectares of new rubber plantations, a target expected to be met within two years.
ATMA was established in 1975 and serves as a platform for industry stakeholders to collaborate on policy advocacy, technological advancements, and sustainability initiatives within the tyre manufacturing sector.