Daewoo has entered the Indian automotive lubricant sector through a licensing agreement with Mangali Industries Limited. The partnership will see the rollout of lubricants designed for a variety of vehicles, including two-wheelers, passenger cars, commercial fleets, and agricultural machinery.
The initiative is part of Daewoo’s expansion strategy targeting India’s growing automotive market. According to the company, the product range has been developed with consideration for Indian driving conditions and aims to address performance and environmental demands.
Vineet Singh, Director of Strategy and Growth at Daewoo, said, “The alliance with Mangali Industries represents a long-term commitment to supporting the Indian automotive industry with superior lubrication solutions.”
Sang-hwan Oh, Deputy General Manager at POSCO Korea, added, “Daewoo’s expansion reiterates the brand’s dedication to maintaining international standards while also tailoring its offerings to local needs.”
The move comes amid increasing demand in India for technologically advanced lubricants that support engine performance and fuel efficiency. The partnership positions Daewoo among several companies seeking to address this market trend.
Daewoo is a South Korean company with operations spanning automotive, electronics, and energy sectors. The brand has pursued global partnerships and licensing models to extend its product offerings across emerging and developed markets.